Store Management
Miva Merchant comes complete with a set of wizards to simplify the process of building your store. Then, the browser-based administration interface provides access to an array of more sophisticated tools to maintain your catalog and inventory, manage accounts, create comprehensive promotional campaigns, handle order fulfillment responsibilities, and generate detailed sales and website traffic reports.

Account Management
Whether you are running a single store, or a "shopping mall", Miva Merchant allows you to have complete management control. You can create a store manager with full authority and multiple user accounts to handle the normal day-to-day operations of running your store. Also, customer accounts can be set up to provide frequent shopper programs, discounted pricing and special product availability.

Catalog Management
Create categories, products, and attributes within Miva Merchant using wizards, the Miva Merchant administration interface, or the product import utility. Use the sorting capability to quickly organize your products for display. Create detailed product descriptions using text and HTML and attributes can be assigned to products to allow you to identify your products' characteristics more accurately to your customers.

Merchandising
Merchandising is key to success of all stores and Miva Merchant has the capability to implement a variety of programs to increase your sales. With Miva Merchant you can associate complimentary products to give shoppers the opportunity to purchase others that are similar . You can also create an upsale process when shoppers meet pre-defined criteria such as purchasing specific products, or exceeding specified dollar amounts.

Pricing groups can be used in combination with select shopper availability groups to qualify them for discounts on any or all products in the store.

Order Fulfillment
Processing credit card payments is easy with Miva Merchant's pre-configured payment processing solutions from industry leaders. Miva Merchant also configures multiple sales tax methods and provides your customers with multiple shipping options. Checking order status is also simple with our instant order email confirmations that are sent to both the merchant and customer.

Supported payment processors include:

• Anacom
• Authorize Net
• CSI Linkpoint
• CyberCash
• CyberSource ICS2
• Verisign Payflow Link
• Verisign Payflow Pro
  

Through Miva Merchant's modular architecture, many other payment processors can be integrated to a Miva Merchant storefront. Visit our Partners section for more details.

Modular Architecture
Miva Merchant is specifically designed so developers and aftermarket vendors can implement their own customized modules around a common API. Once a module is developed, push-button registration automatically integrates it into the main Miva Merchant system.

Modules can be developed for the following sub-systems:

• Fulfillment
• User Interface
• Shipping
• Payment
• Currency
• Sales Tax
• Batch Reporting
• Import / Export
• Buyer Traffic Reporting
• Intercept System Functions
  

Existing Site Integration
E-merchants who have sites in HTML can hyperlink directly into a Miva Merchant e-catalog. Key e-catalog functions such as product lookup, category presentation, shopping basket, and order forms can be accessed as components of existing HTML-based web sites.

Security
All sensitive data can be encrypted with SSL prior to transmission. This includes the customer ordering process and processing of orders. Multiple layers of login permissions give a centralized manager the ability to grant store-level permissions to different developers and merchants.

Documentation and Support
Context-sensitive help is available for each key field in the administrative interface within Miva Merchant. In addition, online documentation is available on Miva's web site. Support for Miva products is available through Miva's Incident Reporting System and user group forums.

Site Administrator Friendly
Miva Merchant requires no daily management. Installation takes less than a minute on any Miva-enabled web server with several automated installation scripts provided free by Miva Corporation to hosting services and service providers.